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Beginner’s Guide to Facebook Marketing and Advertising

1.1 What is Facebook and Facebook Marketing? Formed in 2004, Facebook has grown exponentially into a worldwide platform for social connections and, more relevantly, a successful platform to promote businesses and brands. With an estimated 2.96 billion active monthly...

11 Copywriting Tools to Help You Write Better Copy

Writing copy is part and parcel of running a business. However, what sets companies apart is the ability to write copies that work. When promoting your business’ products or services, it is not enough to only state what the features are. The key here is to eloquently...

How To Go Viral On Social Media

Are you a digital marketer, advertising manager, or content creator? If so, chances are you wanted your content to go viral at some point, but it didn't. Many online business owners and social media managers desire the publicity and expansion going viral brings. In...

Guide To Writing Content Briefs

1. The Importance of Content in Marketing Digital marketing, just like the platforms it operates through, is ever-evolving and comprises many supplementary aspects. An increasingly important segment within digital marketing is content marketing. Content marketing...

Guide to Creating a Content Calendar

For access to a free Content Calendar Template, visit our new e-learning portal and sign up for a free account today. You will also gain free access to our Digital Marketing Essentials course, where we break down the fundamentals of digital marketing for you. What is...

How to Start Marketing on Facebook

Facebook, the world’s biggest social media platform, has become an essential in any social media strategy. The platform has made it incredibly straightforward for businesses to utilise it as a marketing tool and there are many aspects to it that can help your business...

11 Ways to Improve your SEO Rankings on Google

Over 8.5 billion searches are made on Google each day. It’s therefore no surprise that Search Engine Optimisation (SEO) has quickly become a mandatory tactic in today’s digital marketing landscape. When done right, SEO is cost-efficient and wholly effective. Whether...

How to Create Winning Social Media Campaigns

It’s easy to think of today’s social media marketing landscape as the Wild West, where unpredictability is the name of the game, and rules are made to be broken. Yet — as any seasoned digital marketer knows — a successful social media campaign has little to do with...

Top 10 Content Marketing Agencies in Singapore

“Content is king” — a phrase you might’ve heard if you’re in the world of digital marketing. When done right, content marketing can build brand awareness and loyalty, generate leads, and increase your conversion rate. It’s at the heart of any digital marketing...

Top 10 Social Media Marketing Agencies in Singapore

In this day and age, social media marketing is an essential part of almost any digital marketing strategy. A good social media marketing plan allows your business to boost its visibility, build relationships, and even increase your customer base. However, social media...

Top 10 Web Design and Development Agencies in Singapore

Websites are critical to any business and its digital marketing efforts. From expanding your digital presence, to establishing credibility and legitimacy, websites serve many purposes and can grow your new or small businesses largely. Oftentimes, they serve as a...

Top 10 SEO Agencies in Singapore

Search Engine Optimisation (SEO) is a necessary part of any digital marketing strategy. If you’re looking to hire an agency for your SEO efforts but are stuck on which agency to choose, the following list might help steer you in the right direction. We’ve done the...

Top 10 Digital Marketing Agencies in Singapore

The process of hiring a digital marketing agency is never an easy one. This industry has hundreds of agencies in Singapore alone, with many specialising in different areas, and picking the right one is often a confusing and daunting task. The research involved can be...

What Does a Digital Marketing Agency Do?

Digital marketing is a vast, and often confusing, world. A huge playing factor in a business’ success, many owners understand the necessity of implementing digital marketing. However, for many business owners, small or large, it can be an entirely new challenge to...

12 Types of Digital Marketing Services

Digital Marketing has become a vital component of any business’s success, especially because of its ability to target specific audiences. As a business owner, you may have considered engaging a digital agency to help augment your digital marketing efforts. However,...

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