Arguably one of the most important things to do in Digital Marketing, Keyword Research not only lays the groundwork for your SEO and content marketing campaign but also gives insight into what your target audiences are searching for on search engines like Google and Bing. To effectively and efficiently find keywords that reach out to […]
Implementing Search Engine Optimization (SEO) campaigns increase a website’s on presence and visibility. However, it is crucial to assess the well-being of your campaigns, and it requires a thorough understanding of key performance indicators that is related to SEO. In this guide, we go through 12 important SEO KPIs and how to set and achieve […]
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