Welcome to the career portal for aspiring digital marketers
Step into one of the trendiest job roles of the decade – the Digital Marketer. Career seekers interested in the field of digital marketing, look no further. Explore essential skills required as a digital marketer, browse the latest digital marketing job listings, gain insight into the average salary and career progression of a digital marketer, and much more here.
The salary package offered will vary with candidate’s years of experience and industry standards. These are not absolute and should only be taken as a guide. Salary figures are sourced from: Robert Walters, Payscale.com, Morgan McKinley, and digital agencies based in Singapore such as 2Stallions and iFoundries.
Salary Range (Annual)
Digital Marketing Executive / Digital Marketing Associate
A digital marketing team consists of several digital channel specialists, led by a VP/Head of Digital or Digital Marketing Director. Digital specialists may include SEO Specialists, Social Media Managers, and Performance Marketing Specialists. Lead roles may include Chief Digital Officers, Digital Marketing Directors, and Digital Marketing Managers.
A digital marketing internship is a short-term job placement in the marketing department of a company or digital agency where interns get to assist in the development and implementation of digital marketing campaigns.
The job scope of a digital marketing intern ranges broadly depending on what the company needs at any point of time. Tasks will fall quite commonly under any one of the four categories:
In today’s context, the demands of a digital marketing professional are high. They are required to have a diverse skill set, a comprehensive grasp of available media channels, and the ability to identify potential opportunities. Also, they need to have a balance of both critical and creative thinking skills to bring success to the company.
One of the indispensable skill sets a digital marketer needs to have is the broad insight on the most current digital marketing strategies and methodologies practiced by digital marketing industry experts.
Listed below are some of the essential technical and generic skills to keep a digital marketing professional relevant in the ever-changing digital industry.
Digital Marketing Interview Questions and Expert Tips
Getting into a digital marketing role is getting tougher these days as not only are there limited positions, but the breadth and depth of knowledge and skills required of a digital marketer is astoundingly extensive – from having an overall understanding of customer experience and sales, to technical SEO, copywriting, and knowing how to interpret reports across various digital marketing analytics platforms.
Companies are increasing their efforts to train and equip existing marketing employees on the ever-expanding plateau of digital platforms, terminologies, and strategies, and new hires are expected to possess this set of skills (in digital marketing).
To create this guide, we interviewed recruiters from over 50 companies and digital agencies who shared common interview questions and how best to tackle some of these questions.