Equinet Academy
Who is this for
Find the right sales course for your goal, whether you need sales training to close deals, improve pipeline management, or build high-performing sales skills.
Sales Professional
You are already in a sales role and want sharper techniques, a stronger personal process, and better results on the board.
Recommended Starting Point
The ABC of Sales for foundational methodology → layer with B2B Corporate Sales, Negotiation, or Digital Sales depending on your context.
Non-Sales Professional
You are not in a traditional sales role but you need to sell ideas, win buy-in, and communicate with impact to decision-makers.
Recommended
Business Storytelling and Stakeholder Engagement → Sales and Marketing Strategy for a broader commercial perspective.
Corporate / HR
Equip your sales team with consistent methodology, sharper skills, and AI-enabled tools to drive revenue across the organisation.
For Team Training
Contact us for customised sales training programmes with corporate SSG funding support and group enrolment.
Flagship Programme
A structured certification for sales professionals who want to integrate AI meaningfully into their sales process, from prospecting and pipeline management to customer engagement and closing.
Prepare strategically. Negotiate confidently. Grow accounts systematically.
Where to Start
Three paths based on your current experience and the specific sales challenge you are trying to solve, whether you need sales training, negotiation skills, or pipeline development expertise.
Foundations Path
You are early in your sales career or selling without a structured system. Build the fundamentals before specialising.
Specialist Path
You have a track record. You want to sharpen specific skills, enterprise selling, negotiation, or digital prospecting.
Influence Path
You present to boards, pitch to clients, or need stakeholders to say yes. These courses give you the frameworks that actually work.
Individual Courses
Six courses covering the full sales discipline, from foundational selling methodology to enterprise B2B, negotiation, digital prospecting, and AI-enabled selling.
The ABC of Sales – Sell Anything to Anyone Course
Intelligence-led. Account-focused. Strategically disciplined.
Communicate clearly. Coordinate effectively.
Grow accounts through smart digital engagement
Design revenue systems that scale
Plan with precision. Execute with discipline.
The Faculty
Every Equinet sales trainer carries an active sales portfolio or leads a commercial function. They teach techniques they used last quarter, not frameworks from a textbook.
Learner Reviews
Specific outcomes from sales professionals and business owners who attended and applied what they learned
“Before taking this online marketing course, I had a basic idea of posting on social media but no real strategy behind it. The course helped me understand how to position myself better, communicate my values clearly, and attract the right clients instead of just chasing numbers. After applying what I learned, I became more consistent, confident in my content, and saw better engagement and enquiries. It gave me structure and practical tools that I can continue using to grow my passion long-term.”
Course Taken:
WSQ Social Media Marketing Strategy & Optimisation, 2025
“Equinet Academy provides thorough teachings on the course which is very relevant to what I am working on for my company. I can easily apply what I learnt, I can always refer back to the notes should I need more understanding and steps on how to do it.”
“SEO is high intent, and ranking in the top 3 allows me to generate traffic, showcase services, and convert sales, directly boosting organisational results.”
Course Taken:
WSQ Advanced Search Engine Optimisation (SEO), 2025
“Equinet Academy provides thorough teachings on the course which is very relevant to what I am working on for my company. I can easily apply what I learnt, I can always refer back to the notes should I need more understanding and steps on how to do it.”
Course Taken:
WSQ Digital Marketing Strategy, 2024
“I can apply what I learnt in my current role. Equinet Academy is a very structured training centre, systematic with clear and concise instruction. The trainers are well-equipped with the right attitude and knowledge for the audience. After-course support is very relevant too.”
FAQs
Everything you need to know before enrolling in a sales course at Equinet Academy.
Still Have Questions?
Our course consultants can help you identify the right starting point based on your role, your industry, and the results you need to achieve.
Speak to a ConsultantIf you are new to sales or building your methodology from scratch, start with The ABC of Sales, it covers the complete selling cycle end to end. If you are already in a sales role and want to specialise, choose based on your context: B2B Corporate Sales for enterprise selling, Digital Sales for online and social channels, or The Art and Science of Negotiation if closing and deal-making is your priority.
Yes. Business Storytelling and Stakeholder Engagement and Sales and Marketing Strategy are highly relevant to anyone who needs to persuade, present, or align stakeholders including marketers, managers, founders, consultants, and project leads. You do not need to be in a formal sales role to benefit.
The Certified AI-Enabled Sales Associate is a certification programme that equips sales professionals with AI tools and techniques to enhance every stage of the sales process, from prospecting and outreach to pipeline management, proposal writing, and closing. It is designed for practitioners who want to integrate AI meaningfully into a structured selling methodology.
Funding eligibility depends on the specific course and your profile. Select Equinet sales courses qualify for SkillsFuture Credit and SSG subsidies. Singaporeans and PRs aged 40 and above may qualify for enhanced mid-career funding. Check individual course pages for current funding details or contact us for guidance.
Yes, for eligible courses. You can apply your SkillsFuture Credit directly through the SkillsFuture portal during registration. Check the individual course page to confirm whether it is currently funded.
Most courses are available as in-person classroom training at Equinet Academy’s venue at 10 Anson Road, International Plaza, Singapore. Select courses are also available as online classroom sessions. Check the individual course page for formats currently available.
Classes run from a minimum of 6 participants to a maximum of 25. Sales training is most effective in small cohorts where role practice, case discussion, and peer feedback are genuinely interactive — not a lecture hall exercise.
Yes. Equinet offers customised corporate sales training for teams, with content tailored to your industry, sales motion, and specific revenue objectives. Contact us for a training needs consultation. SSG group training grants are available for eligible companies.
All graduates receive three years of complimentary course resit access, regular Ask Me Anything sessions with industry experts, and access to Equinet’s alumni community of 1,000+ professionals.
