Certified AI Content Creator
View Dates & ApplyProgramme Outcomes
Skills That Give You an Edge
Acquire these in-demand skills by the end of the training:
Create More Content in Less Time
Use AI tools to generate images, videos, social media content, and marketing assets faster without sacrificing quality.
Direct AI Instead of Guessing
Write better prompts, evaluate output quality, and guide AI tools towards the results you desire.
Build Content That Supports Business Goals
Learn how to connect content to audience needs, marketing objectives, and measurable outcomes.
Create AI Content Responsibly
Understand copyright, intellectual property, disclosure requirements, and ethical considerations.
Stay Ahead of the Content Landscape
Develop skills that help you remain relevant, adaptable, and competitive.
Programme Highlights
What You’ll Learn
Across three modules, you will build a complete AI-powered content creation and strategy capability:
- Content management strategy and guidelines
- Visual asset creation and brand style management
- Graphic layout design, animation, and GIF creation
- Mobile video and audio production
- AI-assisted content creation using ChatGPT and Canva AI
- Digital copywriting for channels
- Content performance analytics and creator economy trends
- Assessments: short questions and answers and individual project presentation
- Prompt engineering as creative direction using the 5-element framework
- AI image generation and visual brand consistency via OpenArt.ai
- AI video production across text-to-video and image-to-video formats
- AI avatar and presenter video using HeyGen
- CapCut AI editing and ElevenLabs voice integration
- Quality evaluation against commercial standards and AI failure mode identification
- End-to-end production workflow from brief to platform-ready delivery
- IP, copyright, disclosure standards, and ethical AI content practice
- Assessments: case study written assessment and individual project presentation
- The 4D content marketing framework and customer journey stages
- Emotional storytelling, empathy mapping, and persona development
- Content creation and curation across 5 formats and 120 content types
- Content mapping and marketing blueprint development
- PESO channel distribution and annual content calendar planning
- Content measurement and KPI-connected metrics
- Assessments: case study with written questions and individual project presentation
Want a portfolio & career placement?
Pair this course with an Equinet Career Programme
This course builds your capability and certifies you. It does not include a project-based capstone, client placement, or career coaching. Our Career Programmes are built for that: three months on a real project brief, your own product idea or a host organisation, with dedicated career support and mentorship throughout.
Many graduates take both: the course for the certification and capability, a Career Programme for the portfolio case study and placement. Speak to a course consultant about the combined pathway.
Trainers
Meet Your Educators
Razy Shah
Chris Minjoot
Lucas Lee
Jerome Siew
Target Audience
Who Should Attend
This programme is designed for professionals who want to create better content, use AI tools more effectively, and build stronger content marketing capabilities.
It is suitable for:
- Marketing and Communications Professionals
- Content Creators and Social Media Managers
- SME Owners and Entrepreneurs
- Corporate Communications and L&D Professionals
- Designers, Photographers, and Videographers
- Marketing Managers and Business Leaders
Differentiators
What Makes This Programme Different
Most content creation courses teach you tools. The Certified AI Content Creator programme builds the production discipline, AI creative direction capability, and strategic content marketing framework that turns tools into consistent, commercially usable, brief-aligned output.
Get Certified
Certification Pathway
To attain the Certified AI Content Creator certification by Equinet Academy, complete the following modules:
- Module 1: WSQ Digital Content Creation for Content Creators (2 days, 16 Hours)
- Module 2: AI Video & Image Creation (2 days, 16 Hours)
- Module 3: WSQ Content Marketing Strategy (2 days, 16 Hours)
- Pass all module assessments across all three courses
Each module can also be taken as a standalone course. Learners who have already completed one or more modules as standalone courses may count those toward the Certified AI Content Creator certification by completing the remaining modules.
Candidates who complete each module with at least 75% attendance and demonstrate competency in all assessments will receive the corresponding award for that module. Candidates who complete all three modules will receive the Certified AI Content Creator certificate from Equinet Academy.
Fees Breakdown
Programme Fees
The 20% bundle discount will end on 31 Dec 2026. All applications submitted on or before 31 Dec 2026 will still be eligible for the discount.
| Module | Full Fee | After Bundle Discount | After Max Modular Funding |
|---|---|---|---|
| M1: WSQ Digital Content Creation For Content Creators | S$710.40 | S$213.12 | |
| M2: AI Video & Image Creation | S$799.20 | S$239.76 | |
| M3: WSQ Content Marketing Strategy | S$799.20 | S$239.76 | |
| Full Certified AI Content Creator ProgrammeAfter Max Modular Funding | Total Nett Fee: | From S$692.64 excl. GST(GST Absorbed) | |
*Funding eligibility varies by module. Select modules currently qualify for SkillsFuture Credit and SSG subsidies when taken individually. Speak to a course consultant to confirm eligibility for specific modules and to understand the right enrolment path for your situation.
After the Programme
Post-training Support
Your learning does not stop when the course ends. All graduates get ongoing access to three support channels included in the course fee.
Alumni Community
Join the Equinet Insider Network. Ask questions, share wins, and connect with fellow graduates and industry practitioners.
Live Post-Training Mentoring Sessions
Attend live group mentoring sessions with industry subject matter experts. Bring real problems from your work and get practitioner feedback.
Direct Trainer Access
Continue the conversation with your trainer after the course ends. Bring questions from real work and get practitioner feedback.
Post-training mentoring clinic sessions are included in your course fee.
1:1 paid mentoring sessions are also available for graduates who want deeper, project-specific guidance on their own work.
For Organisations
Training a Team?
Course Schedule
Mark Your Calendar!
Total modules: 3 modules
| Course Dates | Trainer |
|---|---|
|
17 Nov 2026 to 04 Dec 2026 9.00am - 6.00pm · In-Person
|
Multiple TrainersApply Now
|
Frequently Asked Questions
The Need to Know
Everything you need to know about the programme. Can’t find the answer you’re looking for? Please contact our friendly team.
You will gain hands-on experience with tools such as ChatGPT, Canva AI, OpenArt.ai, CapCut, ElevenLabs, and HeyGen. Tools may be updated over time to reflect current industry practices.
The recommended sequence is Module 1, then Module 2, then Module 3.
Yes. Each module can be taken as a standalone course. All three modules carry their own Equinet Academy Certificate of Completion independently.
Yes. The programme covers the key copyright, licensing, and ethical considerations involved in using AI-generated content for business and marketing purposes. You will learn how to use AI tools more responsibly and understand common commercial-use considerations when creating images and videos with AI.
You will be able to create professional content faster, use AI tools more effectively, and build content marketing strategies that support real business goals.
