3-Hour Intro to Product & Crowdfunding Workshop

Why Attend This Workshop?

Learn how to transform a product idea into a globally funded reality and move from a prototype to a multi-million dollar crowdfunding success.

• Learn how to master the pillars of crowdfunding, balancing functional innovation, design aesthetic, and proven product strategy.
• Learn to navigate the manufacturing flow from sourcing, prototyping, to calculating MOQs and managing quality control.
• Discover how to build a data-driven forecast, creating a sales projection model to ensure your campaign is profitable.
• Learn how to prepare for investor growth and turn your crowdfunding traction into a compelling pitch deck for professional investors.

Workshop Outline

This 3-hour session is designed to give you a strategic and practical roadmap for launching a physical product. You will explore the entire product lifecycle, from initial market validation and “Wow factor” design to financial modeling and global fulfillment strategies.

1. The Anatomy of a Winning Product: Learn the  3 Pillars of design to ensure your product has a strong product-market fit.
2. Sourcing & Manufacturing Flow: Understand how to vet suppliers, manage prototyping (3D prints/mock-ups), and calculate unit economics (COGS).
3. Crafting High-Converting Assets: Discover the secrets to structuring a persuasive campaign video and a landing page that converts visitors into backers.
4. Financial Modeling & Pitching: Hands-on training on sales forecasting (Traffic, CVR, APV) and structuring an investor-ready pitch deck.

Workshop Highlights

This session provides a foundational experience in what it takes to engineer a viral product launch and manage a successful global business.

• Learn to analyse case studies that have proven track records on becoming successful crowdfunding campaigns
• Learn professional sourcing strategies, gain insights into hiring 3rd party QC and negotiating with manufacturers.
• Learn how to structure campaign rewards to maximise funding and create a target that covers all your costs safely.
• Discover AI-powered visualisation, exploring how AI tools can assist in rapid product assets and campaign creation.
• Build a post-campaign strategy, learning how to retain backers and transition them into long-term e-commerce customers.

Who Should Attend

This workshop is ideal for entrepreneurs, product designers, innovators, and start-up teams who have a physical product concept and want to secure seed funding. Whether you are in the early prototyping stage or ready to scale globally, this session provides the financial and operational frameworks needed to launch with confidence.

What You’ll Walk Away With

• A product validation framework to evaluate your product’s market readiness,”wow” factor, and crowdfunding campaign potential
• A step-by-step manufacturing & fulfillment roadmap to guide you from production to global shipping.
• A clearer understanding on how to build a crowdfunding campaign successfully and scale globally