Free 1-Day Intro to Branding and TikTok Content Creation Workshop

Why Attend This Workshop?

Get a preview of our Branding and TikTok Marketing courses and learn how to align your message with content that performs.

✔ Gain clarity on what makes a strong brand via relevant case studies
✔ Understand brand strategy essentials—from identity to brand experience and storytelling
✔ Learn the content pillars that fuel TikTok’s top-performing videos
✔ Explore frameworks for storytelling, trending formats, and native editing
✔ Participate in hands-on content planning and short-form video creation
✔ Walk away with a content plan, brand brief, and creative ideas for TikTok

Workshop Schedule

Experience a preview of two in-depth courses compressed into a single day of guided, hands-on learning.

Morning Session: Branding Essentials

• Learn the 16 factors that impact the perception of your brand
• Identify your brand audience and the best channels to reach out to them today
• Conduct a brand audit by asking 35 critical questions
• Hands-on: Use a storytelling template to craft your brand story

Afternoon Session: TikTok Content Creation

• Learn what makes content successful on TikTok (algorithm, storytelling, hooks)
• Study native TikTok formats and editing styles
• Explore creative frameworks: story arcs, transformations, trending audio
• Hands-on: Create your own TikTok video outline with brand-aligned messaging

Workshop Highlights

Get a taste of the tools, techniques, and teaching style used in our full courses.

✔ Craft a clear brand identity to guide your content and marketing decisions
✔ Learn what works on TikTok and why
✔ Master storytelling structures that work for short-form video
✔ Plan and create TikTok content that reflects your brand
✔ Build a reusable content playbook for your business or personal brand

Who Should Attend

Perfect for those looking to gain hands-on experience and preview what our comprehensive branding and content courses offer.

✔ Business Owners and Entrepreneurs building their brand online
✔ Content Creators looking to align content with brand purpose
✔ Social Media Marketers managing brand accounts on TikTok
✔ Freelancers and Solopreneurs who want to stand out on social platforms
✔ Anyone curious about combining brand strategy with viral content creation

What You’ll Walk Away With

Leave with the confidence to start creating and a clearer understanding of how our full courses can take you further.

✔ A brand perception and branding audit checklist
✔ A ready-to-execute TikTok content plan
✔ Practical experience developing brand-driven short-form content
✔ Proven frameworks for TikTok storytelling and branding

Seats are limited – Reserve your spot today!

Instructors

Chris Minjoot

• 31+ Years of Industry Experience
• Pioneer Team Member Behind MindChamps' Branding & Communications Initiatives
• PR Strategist Behind 178% Follower Growth and 15 Industry Awards at ScienTec

Jamie Lim

• Content Strategist & Creator Coach
• Founder, Scribbled Pathways
• Ex-Googler & Ex-Tiktok