Equinet Academy
WHAT IS INCLUDED IN THIS DOWNLOAD?
In this walk-through guide for developing a persona profile, we cut through the fluff and serve you real, actionable insights that you can apply directly to your business.
After reading this guide, you should be able to:
✔ Create a buyer persona with at least 5 essential parts
✔ Differentiate between a b2b and b2c persona
✔ Perform data gathering process for the creation of buyer personas
What to Expect:
✔ An analysis of types of questions to ask.
✔ Case studies, samples, and examples of real-world scenarios.
✔ A holistic and thorough persona template.
✔ Myth-busting and Frequently Asked Questions.