Equinet Academy
WSQ-accredited courses are eligible for SkillsFuture subsidies.
Why Learn Ecommerce Today?
Ecommerce is now a core driver of business growth, shaping customer behaviour and creating new opportunities for businesses and professionals alike.
Whether you’re starting your first store or scaling an established brand, learning ecommerce gives you the skills to attract customers, increase sales, and stay ahead in Singapore’s fast-growing digital economy.
In Singapore, IMDA’s SMEs Go Digital and Retail Industry Digital Plans support SMEs and enterprises in adopting ecommerce and digital solutions as part of the nation’s digital economy.
The demand for skilled professionals continues to rise, with LinkedIn naming roles such as Ecommerce Specialist, Digital Commerce Manager, and Marketplace Strategist as jobs on the rise in 2025, meaning better career prospects and more opportunities for you.
Whether you’re a business owner or digital professional, mastering ecommerce helps you:
Who Should Take These Courses?
Our ecommerce training is ideal for:
Business owners launching or growing online brands
Marketers responsible for sales, advertising, or CRO
Professionals pivoting into ecommerce roles
Companies upskilling internal teams for digital retail
Product and growth teams building direct-to-consumer journeys
Ecommerce Courses
At Equinet, we offer ecommerce programmes to help you build, launch, and scale online businesses with confidence, from choosing the right platforms to optimising sales and customer journeys.
Certified Ecommerce Specialist (CES)
Accelerate Your E-commerce Success in Just 8 Days. Master the skills to build, optimise, and scale your e-commerce business through hands-on training.
Ecommerce Marketplaces (Shopee & Lazada) Course
List, Promote, and Sell on Shopee & Lazada with Confidence
Learning Outcomes
Upon completing our ecommerce courses, you will be able to:
Skills Gained
Ecommerce Store Setup & Optimisation
Learn to set up, design, and optimise Shopify and marketplace stores with layouts, product pages, and checkout flows that maximise sales.
Customer Acquisition & Digital Marketing
Master search, social, and paid media strategies to drive high-quality traffic and attract ready-to-buy customers.
Conversion Rate Optimisation (CRO)
Apply best practices like urgency triggers, trust signals, and persuasive UX design to increase add-to-cart and checkout conversions.
Data-Driven Ecommerce Analytics
Track KPIs such as ROAS, AOV, and CAC using analytics dashboards to make smarter growth decisions.
Logistics, Retention & Omnichannel Strategy
Understand fulfilment workflows, customer retention tactics, and cross-channel strategies that keep customers coming back.
What Sets Us Apart
Accredited Training
Our WSQ Ecommerce courses are funded by SkillsFuture Singapore (SSG) and aligned to industry frameworks, ensuring you gain practical, job-relevant skills.
Industry Expert Trainers
Learn from Ecommerce specialists and consultants who have scaled online businesses across platforms like Shopify, Lazada, and Shopee.
Hands-on Learning
Build and optimise real stores, run marketplace campaigns, and test CRO techniques through practical projects and simulations.
Career and Enterprise Support
Receive post-course mentoring, career advisory, and enterprise support to drive long-term Ecommerce growth for you or your organisation.
Testimonials
Frequently Asked Questions (FAQs)
Yes. Most are WSQ-accredited and eligible for SkillsFuture Credit (individuals), SFEC (employers), and Absentee Payroll.
Yes. They are designed for learners without prior existing knowledge in digital marketing or ecommerce operations.
We offer a variety of formats: in-person classes, synchronous e-learning, and blended options.
Yes. WSQ courses award Statements of Attainment from SkillsFuture Singapore.
Yes. All learners gain access to mentoring, alumni communities, and optional advanced tracks.
Yes. We provide custom training packages, enterprise support, and outcome-focused team upskilling.