WSQ-accredited courses are eligible for SkillsFuture subsidies.

Design Better Digital Experiences — Even Without a Design Background

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Course Description

User Experience (UX) and User Interface (UI) design are no longer just the domain of designers — they are essential skills for anyone involved in planning, launching, or managing digital touchpoints.

This 1-day course provides a practical, beginner-friendly introduction to UX/UI design for professionals in marketing, digital communications, and product-related roles. Learners will explore the core principles of UX design, understand how users interact with digital interfaces, and learn how to visualise user journeys through flow charts and wireframes.

By the end of the course, participants will be able to sketch user-centric layouts, make informed judgments on accessibility and usability, and document their design iterations effectively — all using simple tools and frameworks that support real-world digital projects. 

This course is ideal for those who need to collaborate with designers and developers, or who are expected to make design decisions for websites, landing pages, or digital campaigns.

Target Audience

This course is designed for Professionals, Managers, and Executives (PMEs) in marketing or digital roles across industries such as:

  • Technology, E-commerce, and Startups
  • Education, Healthcare, and Finance
  • Media, Real Estate, and Consumer Goods

It is also suitable for aspiring marketers looking to enhance their digital literacy and collaborate effectively with design and development teams.

Course Highlights

In this User Experience & User Interface (UX UI) Design Essentials course, you will:

  • Learn the UX design process without any coding or graphic design experience
  • Sketch wireframes and visualise user flows with easy-to-use tools
  • Evaluate digital interfaces for accessibility and usability
  • Practice hands-on design tasks applicable to marketing campaigns and digital platforms

Course Objectives

By the end of this course, learners will be able to:

  • Explain core UX principles and how they support user and business goals
  • Map out basic user journeys and interaction flows
  • Construct simple wireframes that communicate design intent
  • Evaluate layouts for usability, visual hierarchy, and accessibility
  • Document and revise user flows and wireframes iteratively

Certification

A SkillsFuture WSQ Statement of Attainment (SOA) – User Experience Design under the Skills Framework TSC and Certification of Completion by Equinet Academy will be awarded to candidates who have demonstrated competency in the WSQ User Experience & User Interface (UX UI) Design Essentials course assessment and achieved at least 75% attendance.

*This course is accredited by SkillsFuture Singapore under the WSQ Skills Framework User Experience Design

Course Code: TGS-2025055361
Course Support Period: 29 Jul 2025 – 28 Jul 2027

Course Outline

Introduction to User Experience (UX) Design

Instructor-Led | Lecture, Group Discussion

What is Design Thinking?

  • The 5 Steps of Design Thinking
  • How Design Thinking and UX Goals are aligned
  • Common Misconceptions about Design Thinking

What is UX Design?

  • The UX Design process
  • Key differences between User Experience (UX) and User Interface (UI)
  • Why is UX Design so important?
  • What are good and bad User Experiences?

Problem Statements – a method for identifying all forms of business issues

  • How might we statements
  • POV statements
  • Using UX to boost each stage of your Conversion Funnel
  • Understanding user perspectives at each stage of the Conversion Funnel
  • User Flows

User personas

  • Why are user personas important?
  • Benefits of user personas
  • Characteristics of a good user persona

Scenarios and personas – Knowing not only how do these users want to achieve their goals, but why as well.

  • Characteristics of a Customer Journey Map
  • Why and when to use it
  • What are Wireframes? 
  • Elements of a Wireframe and how to use them.
  • Paper Sketching
  • Transferring your Paper Sketches onto a Prototyping Tool
  • Putting your brand into your design
  • Accessibility best practices
  • The content first approach
  • Applying visual improvements
  • Usability testing and gathering feedback from your wireframes
  • Updating and annotating wireframes based on the feedback
  • Documenting changes and design intent
  • Written Exam
  • Project

Jeremiah Maximus Lim

Jeremiah is the Founder of UNGRUMP.CO, a digital marketing agency specialised in the F&B industry. Coming from a family of chefs and restauranteurs, Jeremiah has had his roots in F&B, and started in digital marketing, specialising in Social Media Marketing and Traditional Marketing after he graduated from university. Jeremiah has a decade of experience in…

Course Fees & Fundings

Course Fee:
S$499.00 (inclusive of 9% GST)

Course Fee After Eligible SSG Subsidies:
From S$149.70 (inclusive of 9% GST) after SSG Subsidies

Check your eligible grant amount and nett payable course fees when you apply now.

SkillsFuture Mid-Career Enhanced Subsidy (MCES)

Eligible for Singapore Citizens, aged 40 years old and above

Nett course fee payable (including 9% GST): S$149.70

Course fees after subsidies can be further offset by SkillsFuture Credit.

SkillsFuture Baseline Funding

Eligible for 21 years old and above, and a

  • Singaporean Citizen; or
  • Permanent Resident; or
  • Long Term Visitor Pass Plus (LTVP+) Holder

Nett course fee payable (including 9% GST): S$249.50

Course fees can be further offset by SkillsFuture Credit for Singapore Citizens aged 25 and above. Singapore Citizens aged 21 to 31 may also offset fees with the Post Secondary Education Account Funds.

SkillsFuture Enhanced Training Support for SMEs (ETSS)

Eligible for SME Company-Sponsored, 21 years old and above, and a

  • Singapore Citizen; or
  • Permanent Resident; or
  • Long-Term Visitor Pass Plus (LTVP+) Holder

Nett course fee payable (including 9% GST): S$149.70

Course fees after subsidies can be further offset by Skillsfuture Enterprise Credit (SFEC)

SkillsFuture Baseline Funding

Eligible Non-SME Company-Sponsored, 21 years old and above, and a

  • Singaporean Citizen; or
  • Permanent Resident; or
  • Long Term Visitor Pass Plus (LTVP+) Holder

Nett course fee payable (including 9% GST): S$249.50

Course fees after subsidies can be further offset by Skillsfuture Enterprise Credit (SFEC)

SkillsFuture Mid-Career Enhanced Subsidy (MCES)

Eligible for Non-SME Company-Sponsored, Singapore Citizens, aged 40 years old and above

Nett course fee payable (including 9% GST): S$149.70

Course fees after subsidies can be further offset by Skillsfuture Enterprise Credit (SFEC)

Course Schedule

Learning Mode Course Dates Duration Trainer
In-Person 19 Jan 2026 (Mon)
9.00am - 6.00pm Jeremiah Maximus Lim Apply Now
In-Person 07 Feb 2026 (Sat)
9.00am - 6.00pm Jeremiah Maximus Lim Apply Now
In-Person 16 Mar 2026 (Mon)
9.00am - 6.00pm Jeremiah Maximus Lim Apply Now
In-Person 18 May 2026 (Mon)
9.00am - 6.00pm Jeremiah Maximus Lim Apply Now
In-Person 08 Jul 2026 (Wed)
9.00am - 6.00pm Jeremiah Maximus Lim Apply Now
In-Person 01 Aug 2026 (Sat)
9.00am - 6.00pm Jeremiah Maximus Lim Apply Now
In-Person 16 Sep 2026 (Wed)
9.00am - 6.00pm Jeremiah Maximus Lim Apply Now
In-Person 16 Nov 2026 (Mon)
9.00am - 6.00pm Jeremiah Maximus Lim Apply Now