Programme Overview

Creating websites has never been easier today. Our step-by-step, hands-on training modules will teach you how to create beautiful, functional websites from scratch, even if you have no prior experience in coding or design.

Learn to design stunning, high-performing websites and landing pages without writing a single line of code.

This comprehensive certification programme combines practical training, advanced web design principles, and conversion rate optimisation strategies to help you create websites that don’t just look great but deliver measurable results.

Now anyone can create a website.

Programme Highlights

  • Taught by Web Design Experts: Learn advanced web design concepts and real-world applications from award-winning industry practitioners.
  • Practical Hands-On Learning: Apply what you learn through instructor-led training and actionable exercises.
  • Up-to-Date Web Design Modules: Stay ahead with the latest design techniques, tools, and modern trends.

Programme Outcomes

By the end of the programme, you will be able to:

  • Design visually stunning and high-converting websites and landing pages.
  • Build functional WordPress websites customised to business goals.
  • Apply CRO techniques to maximise performance and achieve measurable results.

Who Should Enrol in This Programme?

This certification programme is perfect for:

  • Digital marketers seeking to create impactful websites and landing pages.
  • Entrepreneurs and small business owners aiming to optimise their online presence.
  • Web designers and developers wanting to enhance their CRO and UX design skills.

Certification Track

Candidates who have demonstrated competency in the programme will attain WSQ Statement of Attainments (SOAs) awarded by SkillsFuture Singapore and the Certified Landing Page and Web Design Certified Specialist (LPWD) certificate issued by Equinet Academy.

Programme Modules

Explore Module Details

Topics Covered:

  • Components of high-performing landing pages.
  • Design principles for persuasive and visually appealing pages.
  • Analytics for measuring and improving page performance.

Learning Outcome:

By the end of this programme, you will be able to design and optimise landing pages that align with business goals and convert visitors into leads or customers.

Explore Module Details

Topics Covered:

  • Setting up WordPress and selecting themes.
  • Building responsive, mobile-friendly websites.
  • Adding plugins for enhanced functionality (e.g., forms, SEO tools).

Learning Outcome:

By the end of this programme, you will be able to build and customise professional-grade websites using WordPress, tailored to your business or client needs.

Explore Module Details

Topics Covered:

  • Conducting user behaviour analysis.
  • Designing A/B and multivariate tests.
  • Developing data-driven hypotheses for website improvements.

Learning Outcome:

By the end of this programme, you will be able to identify optimisation opportunities and implement strategies that improve website conversion rates.

The Certified Landing Page and Web Design Specialist Programme is structured to ensure you build skills progressively, with each module laying the foundation for the next.

Meet Your Trainers

Expert Guidance from Industry Practitioners

Our trainers bring years of hands-on experience and industry expertise to ensure you gain practical skills that can be applied immediately. They are passionate educators dedicated to helping you achieve success in web design, landing page optimisation, and conversion rate optimisation.

Chan Teck Seng
  • Founder of Award-Winning Agency, Lemonade
  • 15 Years of Web Design & Development Experience
  • Recognised by Awwwards, CSSWinner & SWA for Web Design Excellence
Jeremiah Maximus Lim
  • Founder of UNGRUMP.CO Digital Marketing Agency
  • 10+ Years of Industry Experience
  • Certified Adult Educator with WSQ Advanced Certificate in Learning and Performance (ACLP)

Programme Fees

Module 1: Landing Page Design
Course Fee: S$388.00 $310.40 (inclusive of 9% GST)
Course Fee After Eligible SSG Subsidies: From S$93.12 (inclusive of 9% GST)

Module 2: WordPress Website & Landing Page Creation
Course Fee: S$990.00 $792.00 (inclusive of 9% GST)
Course Fee After Eligible SSG Subsidies: From S$237.60 (inclusive of 9% GST)

Module 3: Conversion Rate Optimisation (CRO)
Course Fee: S$990.00 $792.00 (inclusive of 9% GST)
Course Fee After Eligible SSG Subsidies: From S$237.60 (inclusive of 9% GST)

Certified Landing Page Design Specialist (CLPDS) Programme
Nett Programme Fee: S$568.32 (inclusive of 9% GST)

Course Schedule

Learning Mode Course Dates Duration Trainer
In-Person 14 May 2025 to 30 May 2025 9.00am - 6.00pm Multiple Trainers
In-Person 20 Aug 2025 to 24 Sep 2025 9.00am - 6.00pm Multiple Trainers
In-Person 22 Oct 2025 to 03 Dec 2025 9.00am - 6.00pm Multiple Trainers

Click on the course dates above to register online.

Frequently Asked Questions (FAQ)

This certification can be completed within 3 weeks, depending on your schedule.

No prior experience is required. This programme is designed to cater to beginners and professionals alike.

Yes, you can enrol in individual modules if you want to upskill in a specific area without completing the certification.

You’ll gain access to lifetime course materials, complimentary refresher sessions, and a community of peers and trainers for ongoing support.

Yes, you may contact your trainer after the course. There are other post-training support channels such as the Equinet Academy Insider Community where you may network with like-minded individuals and industry experts and live Ask Me Anything sessions where you may seek advice from a subject matter expert.

Related Courses

3 Modules

Certified Content Marketing Specialist (CCMS)

Lead the Content Revolution and Become an Authority in Your Industry. Craft impactful content strategies that build trust and drive growth.

Course BG Elements - TopCourse BG Elements - Top
4 Modules

Certified Digital Advertising Specialist (CDAS)

Master Digital Advertising and Transform Clicks into Conversions. Launch data-driven campaigns that maximize ROI across platforms.

Course BG Elements - TopCourse BG Elements - Top
4 Modules

Certified Digital Marketing Analyst (CDMA)

Harness the Power of Analytics to Drive Marketing Success. Make data-backed decisions using tools like GA4, Looker, and more.

Course BG Elements - TopCourse BG Elements - Top
7 Modules

Certified Digital Marketing Strategist (CDMS) v2

Acquire real world digital marketing skills through hands-on application. Learn and be mentored by digital marketing expert practitioners

Course BG Elements - TopCourse BG Elements - Top
5 Modules

Certified Social Media Marketing Specialist (CSMMS)

Harness the Power of Social Media and Turn Followers into Loyal Customers. Build engaging social strategies that grow and convert audiences.

Course BG Elements - TopCourse BG Elements - Top
2 Modules

Certified SEO Specialist (CSEOS)

Dominate Search Engines and Outrank Your Competitors. Learn on-page, off-page, and technical SEO from top professionals.

Course BG Elements - TopCourse BG Elements - Top
×